Joss Dickinson

Neilson - POV & Have a go before you go campaign

- ROLE

Print & Digital Design, Set Design, Retouching


Neilson offer active holidays with skiing, sailing and ‘Beachclub’ breaks. We were tasked with developing the brand’s distinctiveness, to drive enquiries and conversions. The business had a record year last year, with repeat bookings at an all time high.


Our creative executions are based on a “point of view” style, shot on GoPro, aiming to give a sense of what it’s like to actually be on a Neilson holiday.


Using 360° footage filmed with head-mounted GoPros, we’ve taken Oculus Rift windsurfing and skiing experiences to the public at events across the UK and on to Neilson’s website and Facebook page.

Retouching

Responsive email

Have a go before you go – VR Experience